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Hot pink-toenailed boy in J. Crew ad sparks controversy
The images in question fall under pages titled”Saturday with Jenna” — featuring products personally favored by J. Crew president and creative director Jenna Lyons and her family. This particular Saturday for Jenna includes painting her five-year-old son Beckett’s toenails pink. The caption reads, “Lucky for me I ended up with a boy whose favorite color is pink. Toenail painting is way more fun in neon.”
Cue the outrage from America’s culture warriors.
“Yeah, well, it may be fun and games now, Jenna, but at least put some money aside for psychotherapy for the kid—and maybe a little for others who’ll be affected by your ‘innocent’ pleasure,” Dr. Keith Ablow wrote in a Fox News op-ed. “If you have no problem with the J. Crew ad, how about one in which a little boy models a sundress? What could possibly be the problem with that?”
Erin Brown of the Media Research Center took the criticism a step further — after being sure to remind readers that J. Crew is a fashion favorite of First Lady Michelle Obama — accusing the company of exploiting young Beckett to advance the cause of “liberal, transgendered identity politics.”